How to ace your portrait session Preparing yourself for the shoot, the basics. Have you ever wondered how some people ace their headshots for their new business card, or put on a great show for their new brands visual identity? Turns out you’re not the only person asking this question, as it’s probably right up…

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How to create a target client persona Why should you create personas? Every business has the task of figuring out who would be best suited to their product. Aiming at the masses is one of the hardest ways to differentiate your business. Your clients should be able to spot your products easily and associate with…

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